Mass Media in a Changing World, 2009 Updated Edition with Media World 2.0 DVD | 
| Author: George Rodman
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
Category: Book
Buy New: $67.40
New (24) Used (5) from $67.40
Sales Rank: 134091
Media: Paperback
Edition: 2
Number Of Items: 1
Pages: 577
Shipping Weight (lbs): 2.8
Dimensions (in): 10.9 x 8.5 x 1
ISBN: 0077257308
Dewey Decimal Number: 302
EAN: 9780077257309
ASIN: 0077257308
Publication Date: February 29, 2008
Availability: Usually ships in 1-2 business days
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Product Description
This engaging text introduces students to the world of media through a unique structure that makes the material easily intelligible and meaningful to their lives. Each chapter is divided into three-part narrative sections: history, industry, and controversy. Mass Media in a Changing World is the story of where the media came from, why they do what they do, and why those actions cause controversies. The Updated Second Edition features updated statistics and current examples, including the Web 2.0, the firing of Don Imus, coverage of the shootings at Virginia Tech, citizen journalism and blogs, and much more!
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