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FIRST, BREAK ALL THE RULES | 
| Author: Curt Coffman Marcus Buckingham
Publisher: POCKET BOOKS
Category: Book
Buy Used: $10.99
Used (11) Collectible (2) from $10.99
Avg. Customer Rating:  260 reviews
Sales Rank: 254889
Format: Import
Media: Paperback
Edition: New Ed
Pages: 320
Shipping Weight (lbs): 0.5
Dimensions (in): 7.7 x 4.9 x 0.9
ISBN: 1416502661
EAN: 9781416502661
ASIN: 1416502661
Publication Date: 2005
Availability: Usually ships in 1-2 business days
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| Customer Reviews: Read 255 more reviews...
 I did, and it works! September 18, 2008
Definitely on my recommended book list. A must read for women in business.
Susan Bock
The Success Coach for Women in Business
www.SusanBockSolutions.com
It's not really about breaking any rules, but it's a good reading September 15, 2008
Outstanding managers know intuitively that one can obtain more from practicing and enhancing our stengths than by trying to overcome our weaknesses. This is the principle of this excellent book and the result of a survey done to a pool of outstanding managers. I bought the book just because it was the result of a Gallup study and it did not dissapoint me. The book contains an interesting but brief explanation of how the study was conceived and performed.
The introduction of this book led my interest to neurosciences, since the author made an analogy between brain circuitry and roads. He mentioned that each brain has differently developed neuronal links, which are developed in early childhood. Those links that are stronger (superhighways compared to small roads) represent our strengths. Access and communication using the superhighways will always be easier for us than struggling through unlevelled sidepaths (our weaknesses) or even to try to broaden these narrow roads, which requires tremendous effort and might be even imposible, since they were set in early childhood. Reading about neurosciences I found out about the plasticity of the brain's circuitry (which years ago was thought to be rigid and set), so with a lot of effort and practise we might overcome some weaknesses, but we would need to really evaluate the effort vs. the result. (See A User's Guide to the Brain: Perception, Attention, and the Four Theaters of the Brain.
I recently found out that had I read the classics, and specifically Aristotle, this idea would not have appeared new to me (so apparently Aristotle broke the rules long time ago), but since I haven't read him, it was good to read this book. Although one always prefers to do things at which one is good at, we sometimes force ourselves to do things at which we are not so good at, to improve our weak spots.
The content of the book is so good, that it makes you forget about the management book writing style and its being repetitive.
The sequel, Now, Discover Your Strengths is also quite good, it makes a summary of the main strengths that people have and to what type of work they can best be applied. It even contains a test (both inside the book or online) to help you discover your strengths.
Best book ever about leadership! July 17, 2008
Of all the books I've read about leadership, this is the one that gave me the most. I've been able to use the information in this book every single day and guess what? It really works. If you're interested in management and leadership, start here!
First Break All The Rules July 7, 2008
Very interesting perspective on how top managers operate. Plants seeds of change and presents how why what has been done in the past and currently practiced may have not been effective and ultimately successful as we have all been told it would be. Highly recommended reading for those wanting tho think out of the box.
 Good but long winded June 14, 2008
Nutshell review - a good book with good insights and advice but, as is the norm for this type of book, filled lots of case studies as page fller.
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