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Intellectual Property Culture: Strategies to Foster Successful Patent and Trade Secret Practices in Everyday Business | 
| Authors: Eric M Dobrusin, Ronald A Krasnow
Publisher: Oxford University Press, USA
Category: Book
List Price: $135.00
Buy New: $121.45
You Save: $13.55 (10%)
New (14) Used (6) from $121.45
Sales Rank: 238002
Media: Paperback
Number Of Items: 1
Pages: 392
Shipping Weight (lbs): 1.3
Dimensions (in): 9.1 x 6.1 x 1.1
ISBN: 0195338332
Dewey Decimal Number: 346.73048
EAN: 9780195338331
ASIN: 0195338332
Publication Date: July 29, 2008
Availability: Usually ships in 1-2 business days
Condition: Brand new Item. CD, DVD, Book, VHS more than 400 000 titles to choose from. ALL days Low Price !
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Product Description
The proper management of intellectual property assets is essential to a healthy business, but knowing how to proactively protect IP assets is far from intuitive. Intellectual property laws are complicated and require nuanced treatment by the executives in charge of making strategic deals and developing a company's assets. Intellectual Property Culture is designed to help attorneys and executives build a business culture in which the development and management of intellectual property is as painless-and productive-as possible.
With decades of combined experience in both the law and business of intellectual property, Dobrusin and Krasnow deliver an excellent guide for any company seeking to develop or improve its IP program. Filled with illuminating examples and anecdotes from the authors' real-world experiences, the book contains valuable practical advice along with sample agreements, notice letters, employee training materials, patent status reports, IP policies, questionnaires, timelines, and other resources.
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