Small Town, Giant Corporation |  | Author: Hettinger James F.
Publisher: University Press of America
Category: Book
List Price: $57.00
Buy New: $28.00
You Save: $29.00 (51%)
New (1) Used (3) from $27.99
Avg. Customer Rating:  2 reviews
Sales Rank: 3234734
Media: Hardcover
Number Of Items: 1
Pages: 212
Shipping Weight (lbs): 0.5
Dimensions (in): 9.2 x 6.1 x 0.7
ISBN: 0819196118
Dewey Decimal Number: 332.67352073
EAN: 9780819196118
ASIN: 0819196118
Publication Date: September 27, 1994
Availability: Usually ships in 24 hours
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Book Description
Small Town, Giant Corporation traces the maturation of the profession of economic development as applied to Japanese manufacturing investment in the United States. The book is a case study of the wooing and eventual location of a Japan-based global auto parts producer in a small Midwestern community. The study considers motivations for Japanese investment, location patterns, and the adaptation of Japanese-owned companies to U.S. communities and business conditions. Economic development experts and other observers will find that the story of the successful interface between a global giant from Japan and a small Midwestern community forms an education case study of drawing and managing foreign investment. Contributors include Charles Bartha, Durene Booher, Randall Brock, Takeshi "Dennis" Doi, Richard Florida, Cynthia Fridgen, Michael Gagnon, Dr. Peter Kobrack, Edwin Matthewson, Michio "Henry" Ohiwa, Kazuhiro "Ben" Ohta, Mamoru Tanabe.
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| Customer Reviews:
Brilliant October 23, 2000
2 out of 2 found this review helpful
Simply Brilliant. The two detail-oriented authors paint an accurate picture of middle America in the 1980's. They describe the lengths Battle Creek goes to, to bring a large employer into the city. A great study that should be read by all business majors.
A "Must Read" for Students of Business and Economic Leaders April 2, 1998
2 out of 2 found this review helpful
This book chronicles how a progressive, forward thinking community (Battle Creek, Michigan) went about attracting one of Japan's largest automotive suppliers, Nippondenso. It outlines the community's economic and political history and all the forces that went into landing this economic entitiy.
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