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A Splendid Exchange: How Trade Shaped the World

A Splendid Exchange: How Trade Shaped the World
Author: William J. Bernstein
Publisher: Grove Press
Category: Book

List Price: $16.95
Buy New: $11.53
You Save: $5.42 (32%)



Avg. Customer Rating: 4.0 out of 5 stars 19 reviews
Sales Rank: 742902

Media: Paperback
Edition: First Trade Paper Edition
Number Of Items: 1
Pages: 496

ISBN: 0802144160
Dewey Decimal Number: 909
EAN: 9780802144164
ASIN: 0802144160

Publication Date: May 6, 2009  (In 169 Days)
Shipping: Eligible for Super Saver Shipping
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Availability: Not yet published

Also Available In:

  • Hardcover - A Splendid Exchange: How Trade Shaped the World
  • Audio CD - A Splendid Exchange: How Trade Shaped the World
  • Audio CD - A Splendid Exchange: How Trade Shaped the World from Prehistory to Today
  • Kindle Edition - A Splendid Exchange: How Trade Shaped the World
  • Unknown Binding - A Splendid Exchange: How Trade Shaped the World (Playaway Adult Nonfiction)
  • Audio Download - A Splendid Exchange: How Trade Shaped the World (Unabridged)
  • MP3 CD - A Splendid Exchange: How Trade Shaped the World

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Editorial Reviews:

Product Description
Adam Smith wrote that man has an intrinsic “propensity to truck, barter, and exchange one thing for another.” But how did trade evolve to the point where we don’t think twice about biting into an apple from the other side of the world? In this sweeping narrative history of world trade, William J. Bernstein tells the extraordinary story of global commerce from its prehistoric origins to the myriad controversies surrounding it today. He transports readers from ancient sailing ships that brought the silk trade from China to Rome in the second century to the rise and fall of the Portuguese monopoly in spices in the sixteenth; from the American trade battles of the early twentieth century to the modern era of televisions from Taiwan, lettuce from Mexico, and T-shirts from China. Lively, authoritative, and astonishing in scope, A Splendid Exchange is a riveting narrative that views trade and globalization not in political terms, but rather as an evolutionary process as old as war and religion--a historical constant--that will continue to foster the growth of intellectual capital, shrink the world, and propel the trajectory of the human species.



Customer Reviews:   Read 14 more reviews...

5 out of 5 stars Chapters provide a lively history of the principles of trade and their evolution   November 17, 2008
A SPLENDID EXCHANGE: HOW TRADE SHAPED THE WORLD focuses on world trade trends from early times to modern times. Traders introduced new commodities into the marketplace, bringing with them new ideas and concepts, and introduced 'miracles' to those unfamiliar with changing technology or world products. Chapters provide a lively history of the principles of trade and their evolution, and make for a strong and revealing collection.

Diane C. Donovan
California Bookwatch



4 out of 5 stars Very entertaining and informative book   November 2, 2008
The title says it all. 50% done. Really fascinating. Amazing how the fortunes of west, east, and middle east have risen and fallen due to (spices, the plague, islam, catholicism, exploration, naval technology, etc...).


5 out of 5 stars Filling the blanks   October 19, 2008
History repeats itself and our recent economic problems are cast in a sharper light by reading this book. From pre-history to today mankind has not changed much when it comes to greed & ethics.


5 out of 5 stars The Big Picture Of Commerce As Pursued By We The People   October 18, 2008
 1 out of 1 found this review helpful

I thought this book was magnificent. It lays out the relationships between need, enticements, vast profit, pursuit of opportunity, brutality, human nature, and such, in a very entertaining fashion.




4 out of 5 stars Birth of More Plenty in A Splendid Exchange   September 24, 2008
 3 out of 3 found this review helpful

William J Bernstein's "A Splendid Exchange" is another insightful, decisive and highly readable piece in the picture of the world's growth and development which he started with "The Birth of Plenty" his first work of this type. The sheer competence and professional nature of his story telling is matched perhaps only by "the other Bernstein" - Peter.

Like Peter,

William has a brilliant turn of phrase and a great way of settling on apparently trivial incidents which serve to make crucial points.

The analytical strength of the work is the way he elaborates the ubiquity of trade - not through simple assertion with anecdotal back up - but through assembling stories which let the reader see the components and processes which were the meat and drink of the ancient, the medieval and the modern world. The coverage is comprehensive, the reach daunting.

The most innovative treatments for me are:

1. The great story of the "margin versus volume" business model which lurked behind the Dutch success in profiting from spices contrasted with the later English success with the volume model which allowed tea to generate comparable profits.

2. The relentless manner in which rational and logical pursuit of profit sees businessmen throughout time and from culture to culture twist and turn from free trade to protectionism and back. It's a wonderful history of rent seeking. One underlying lesson is that the institutional arrangments these events unfold in are critical in determining outcomes.

3. A third lesson is the vital roles played by price and value. Bernstein's historical documentary shows the way alterations in scarcity coupled with changes in factor costs - especially through technological change which is itself propelled by profit seeking - value identical resources differently and consign the same players to different and differently valued roles.

From the perspective of writing and as a commentator on the wider canvas perhaps Bernstein's greatest accomplishment here is his ability to be realistically depressing while simultaneously expressing awe and optimism. Nowhere is this more apparent than in his discussion of the benefits of free trade relative to protectionism. Some
will quibble with the conclusions. None will be left unchallenged.

Thoroughly recommended on every count.


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