How to Run Your Business Like a Girl: Successful Strategies from Entrepreneurial Women Who Made It Happen | 
| Author: Elizabeth Cogswell Baskin
Publisher: Adams Media Corporation
Category: Book
List Price: $14.95
Buy New: $10.89
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Avg. Customer Rating:  14 reviews
Sales Rank: 696289
Format: Bargain Price
Media: Paperback
Number Of Items: 1
Pages: 256
Shipping Weight (lbs): 0.3
Dimensions (in): 7.9 x 5.9 x 0.7
Dewey Decimal Number: 658.022082
ASIN: B0012QGZRI
Publication Date: September 2005
Availability: Usually ships in 1-2 business days
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Book Description
Do women really run their businesses differently than men? Yes! They do it by trusting their intuition, focusing on relationships, and putting more emphasis on life balance. In this book, successful entrepreneur Elizabeth Cogswell Baskin gives you the true, nitty-gritty details of what it really means to start and run a business like a girl, including: The Labor Pains of a Successful Startup-Summoning the strength, endurance, and positive thinking necessary to breathe life into a new business. Grab Your Partner and Do-Si-Do-Why a partnership might-or might not-be right for you. How to Be the Boss Without Being a Bitch-Maintaining your authority while building supportive relationships with your team. What Doesn't Kill You Makes You Stronger-Learn how others survived tough times-from financial woes to staff turnover. How to Run Your Business Like a Girl takes you behind the scenes of woman-owned companies in a variety of industries, from retail and manufacturing to PR and consulting. This insider's tour provides first-hand accounts of how these entrepreneurs dealt with the various stages of the business cycle, from startup to staffing to the possibility of selling out-and shows you how you can have a great business and a great life-at the same time!
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| Customer Reviews: Read 9 more reviews...
praise for chick biz owners! July 23, 2007
A fabulous book full of insight into women who are creatively self-employed and employed for companies and adding a feminine touch.
A wonderful book for women wanting to start their own businesses, but who would love to hear from other women about how to do it April 29, 2007
13 out of 13 found this review helpful
This was a nice book. It points out that women and men typically have different motivations for starting their own businesses. The author says men are usually starting a business for their healthy ego and to make money. And women instead start a business so they can have more control in their lives. There might actually be some truth to that - at least for the older generation of men and women who start businesses.
I'm actually part of the younger generation of men and women born in 1962 or thereafter. And I don't think men and women (my peers) are all that different today when starting a business. Both sexes in my generation are faced with job opportunities that lack security, pension plans, and wages that can be lived on comfortably. Both sexes are faced with escalating gasoline prices without a commensurate jump in their salaries. And both sexes are competing for the same jobs. Both sexes are quitting the corporate world and starting their own businesses today because they see more opportunity AND CONTROL in doing that instead of collecting a W-2.
This book talks about the unique strengths of women, and the author may have a point there. But I don't think (1) trusting intuition, (2) focusing on relationships, and (3) putting more emphasis on life balance are strengths that women have a lock on.
But what men of my generation have an abundance of is male role models in business. And the wonderful thing about this book is that the author has interviewed a few successful women entrepreneurs and documented their stories so women in my generation can read the book and benefit by hearing from female role models in business. Female readers can gain words of wisdom from other women who have been there and done that. And that's what makes this book so good. 5 stars!
PS. A nice companion book to this one is Small Business Big Life (ISBN: 140160336X). Consider giving it a read.
SO Inspirational! April 27, 2007
2 out of 2 found this review helpful
I enjoyed this book very much, especially since one of the profiled entrepreneurs has a very similar business to what my dream is; it was a surprising peek into the work I aspire to create and integrate into my daily life.
As far as information goes, this is not an all-encompassing "what to do" to check off your list as you go about starting a business; but rather, an uplifting and inspiring read that affirms the burning desire within yourself to launch a venture of your very own. Wanna-be-business-owners need to be inspired from time to time as our very creative natures overanalyze details to the point of discouraging ourselves from even making that first step.
Upon beginning the read you are welcomed with the profound statement that if you have a strong desire to start a business, very few things will satisfy that desire, other than starting a business. What a refreshing thing to hear! - that I am not simply obsessed for some odd reason - reading this book helps me come to an understanding of my own entrepreneurial spirit.
We all long to make our mark on this world in some small way, and for some, that mark is to create a company from one's own passion and ideals and vision. At the VERY least, this book is a must-have to reach for again and again for inspiration.
Great Read!! March 16, 2007
0 out of 1 found this review helpful
I am enjoying this book very much. I don't feel so alone in my disappointments and revelations about owning my own business. It is nice to read about other women's choices and how they run their businesses. I realize now that I am doing everything the best I can, even though I am flying by the seat of my pants most days. I have also picked up another book called "Zero to Zillionaire," by Chellie Campbell. She is one of the women interviewed in "How to Run your Business Like a Girl". Both are excellent reads and I highly recommend them.
It's Great to be a Girl in business January 15, 2007
Ms. Baskin has done an outstanding job of writing a book to help women be comfortable in the entrepreneur role. The best thing about this book is that it provides proof that I am not weird, or alone. "Practical" seems inadequate to describe the information and advice in this book. Ms. Baskin's down-to-earth approach and delivery make this book very easy to read -- I was enjoying reading it and suddenly realized I had learned several things. I am a consultant and trainer for women business owners. I would recommend that all my clients and workshop attendees read this book. One of the main reasons is because it states and illustrates that it is okay for female entrepreneurs to have different measurements from men and from the "norm". In addition to the good advice, this book gives permission to women to develop their businesses to suit them, their needs, their situation, etc. Chapter 4 is extremely important because it provides sound information on partnerships; it is helpful whether you are considering a partnership, are in one or are recovering from one. Great book, great information.
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