Beyond Trend: How To Innovate In An Over-Designed World |

| Author: Matt Mattus Publisher: How Category: Book
List Price: $35.00 Buy New: $21.93 You Save: $13.07 (37%)
New (33) Used (7) from $20.79
Sales Rank: 86563
Media: Hardcover Number Of Items: 1 Pages: 224 Shipping Weight (lbs): 1.8 Dimensions (in): 9.1 x 7 x 0.9
ISBN: 1581809611 Dewey Decimal Number: 745.2 EAN: 9781581809619 ASIN: 1581809611
Publication Date: July 11, 2008 Availability: Usually ships in 1-2 business days Shipping: Expedited shipping available Shipping: International shipping available Condition: Brand new, may have remainder mark or slight shelfware
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Editorial Reviews:
Product Description Now that marketers have discovered the value that design brings to their brands, the pressure is cranked on high for creative people to continually deliver the newest looks. But the design world is becoming less predictable.Author Matt Mattus presents examples of new ways of combining influences that will lead to breakthrough designs and new ways of innovating. It's a whole new world for gifted creatives, and big business is inviting them in.
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