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Get to the Top on Google: Tips and Techniques to Get Your Site to the Top of the Search Engine Rankings -- and Stay There | 
| Author: David Viney
Publisher: Nicholas Brealey Publishing
Category: Book
List Price: $30.00
Buy New: $17.98
You Save: $12.02 (40%)
New (34) Used (7) from $17.98
Avg. Customer Rating:  10 reviews
Sales Rank: 12131
Media: Paperback
Number Of Items: 1
Pages: 240
Shipping Weight (lbs): 0.8
Dimensions (in): 9.1 x 6 x 0.8
ISBN: 1857885023
Dewey Decimal Number: 658.872
EAN: 9781857885026
ASIN: 1857885023
Publication Date: May 1, 2008
Availability: Usually ships in 1-2 business days
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Product Description
Written in a clear, non-technical, style by a leading expert in SEO (search engine optimization), GTTTOG explains techniques and strategies proven to return higher search engine rankings and sales. It addresses all aspects of search engine marketing and includes an assessment of the impact of Web 2.0 on Internet search strategies.
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| Customer Reviews: Read 5 more reviews...
Great book with great tips! July 13, 2008
This book is spectacular, clearly written, and you have confidence in the author from the beginning that he is an expert. The book clearly shows you the current "Best guesses" of what to do in order to get to the top of Google, or if not the top, appropriate places to maximize your ROI.
I give this book only 4 out of 5 stars as I felt the author could have done with a bit less self promotion of mentioning his website's entire URL several times per chapter. His website is a SUBSCRIPTION service making it feel a bit tacky. What he was saying essentially is that "This is the way things are now, but things could change any moment, and you can get the most updated list of X, Y, and/or Z at my site..." It's definitely very true what he was saying and if his website was free, (Even though a 6 month subscription is free with the purchase of the book), I don't think it would have appeared as shameless.
That really is just a small knock on an otherwise spectacular book that I feel could benefit most SEO specialists/entrepreneur's/or even just web site hobbyists. The book is cheap, and at 220 pages can be easily read by even the busiest people in under a week.
Also, the author is from the UK, and gives plenty of information on how to rank well in other countries, and really focus's on the globalization of your website (Well, as much as you can focus in a few dozen pages). For people who live outside the USA I would think this book would be ESPECIALLY helpful for them as this section is certainly something that is not found in most SEO books that I am aware of. Being from the USA as I am, I found the section interesting, but not necessarily useful for what I was looking for however.
 Not very useful July 11, 2008
I wanted to use the structured approach to SEO presented in this book but it was mainly a waste of my time. The system is based on the frequency of searchs for your keywords but can not be used since the suggested tools are no longer available and/or based on very old data. SEO changes rapidly and I was hoping this recently published book would be more topical. Frequent plugs for his website are a distraction and the book is unnecessarily jargon heavy. It did get me to follow through on some things so I'm giving it 2 stars.
a book which mostly promotes the author services and website June 19, 2008
0 out of 1 found this review helpful
The book repeats the most common SEO techniques and repeatedly promotes the author business and web-site.
Disappointment June 13, 2008
5 out of 7 found this review helpful
May be I am already sufficient at SEO, but I could not find much new information that helped me improve my web sites. It also seems that this book is geared towards getting more customers for the author's web site (monthly subscription, readers of the book get the first 6 months for free). There are references to his web site all over the book, usually with a remark in the nature of: "I will not explain all details, but check out my web site".
 a very good book, i must admit June 9, 2008
1 out of 1 found this review helpful
This book is put together very well. it flows great and gives readers a very comprehensive examination and "game plan" for seo. As with anything in life, "easier said than done", meaning not everybody will roll up there sleeves and actually follow Simey's advice. be prepared to put alot of hard work and time into your seo campaign if you follow this book, but it will work.
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