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Streetwise eCommerce: Establish Your Online Business, Expand Your Reach, and Watch Your Profits Soar! (Adams Streetwise Series) | 
| Author: Aliza Risdahl
Publisher: Adams Media
Category: Book
List Price: $19.95
Buy New: $11.70
You Save: $8.25 (41%)
New (31) Used (6) from $11.70
Avg. Customer Rating:  2 reviews
Sales Rank: 320018
Media: Paperback
Number Of Items: 1
Pages: 384
Shipping Weight (lbs): 1.6
Dimensions (in): 9 x 7.8 x 1.2
ISBN: 1598691449
Dewey Decimal Number: 658.872
EAN: 9781598691443
ASIN: 1598691449
Publication Date: October 1, 2007
Availability: Usually ships in 1-2 business days
Shipping: Expedited shipping available
Shipping: International shipping available
Condition: Brand new, may have remainder mark or slight shelfware
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Product Description
Today, a strong Web presence is standard business practice. Now you too can attain maximum exposure and truly succeed. An effective cyber-strategy is your company's ticket to a whole new venue of sales and exposure. Don't get shut out of the burgeoning e-marketplace. Get involved! In Streetwise eCommerce, Web guru Aliza Risdahl shows you how to maximize your digital presence. With the strategies, tools, and knowledge packed into this ultimate guide, your company will be Internet ready in no time. Risdahl walks you through the ins and outs of becoming an effective Web force and teaches you how to: - Tailor an Internet program to your overall business plan
- Create and manage an e-mail list
- Design a Web site
- Build an online community
- Market and sell online
- And much more
Streetwise eCommerce is your guide to selling and marketing on the Internet. Tap into the ultimate online resource to make your presence known-and your profits soar! Aliza Risdahl was voted as one of Newsweek's "Top 50 People Who Matter Most on the Internet" and is a leader in Internet marketing and entrepreneurship. Ms. Risdahl founded the first woman-owned, full-service Internet company, Cybergrrl, Inc. She is the author of four books and is a regular contributor to Entrepreneur, Home Business, and Professional Woman. She lives in Anchorage, AK.
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| Customer Reviews:
excellent September 25, 2008
I decided to buy it just because it is the perfect gift for one of my best clients, it is actually an excellent guide for those who need to get a pretty good picture about how things work on the web...
Excellent Guide to eCommerce April 29, 2008
Ms. Risdahl's work is a superb guide for anyone new to eCommerce; in particular her experience and helpful examples shows with this treatment of a complex subject.
If you're like me, i.e. a newbie to this subject, please take the time to read this book before embarking on your eCommerce project. The only change I would make is to add a CD or accompanying website to include the sample correspondence & URLs.
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